EDCO ED’s explainer video of their different models.
EDCO Ed. needed to have a way to show what their machines do as well as the inner workings of each machine. After realizing that trying to shoot on location and trying to show the inner workings of the machines was going to be really tricky and expensive, EDCO opted for an animated video to serve as a way to explain to their customers what to expect when they rent one of EDCO’s machines. Personally, I think it turned out great for the purposes that they needed them.
This was a project in collaboration with ArachnidWorks in Frederick, MD