content strategy

Let’s be real—humor in marketing is a double-edged sword. When it works, it makes your brand memorable, likable, and shareable. When it flops? It’s cringe-worthy, off-brand, or worse—offensive. And in the world of strategic video marketing (not just “let’s make a funny video” nonsense), humor needs to be wielded with purpose. So, let’s break it down: the do’s and don’ts of using humor in video marketing without making your audience roll their eyes (or worse, unsubscribe). ✅ DO: Make Sure … Read More